Friday, March 20, 2015

Which City Has the Biggest Sweet Tooth?

Have you ever wondered which of America's 100 most populated cities has the biggest sweet tooth? We have. To find the answer, we did a little online sleuthing and applied our own special algorithm.

Our Sweet Science:

Using Google keywords, we were able to see how many people within a city searched for the terms “chocolate” and “bakery.”
Then, using Facebook ad research, we investigated how many of each city’s residents “like” the product pages of select chocolate brands.
Finally, we used Yelp to count the number of dessert places in each city.
After establishing a ranking in each category, every city was given a score (from 1 to 100). That score was then calculated into an average, with the lowest average deciding the number one spot on our list. Here’s our countdown of the top 10 cities and how they ranked (on a per capita basis):
10. Richmond, VA ichmond-frostings



Frosting’s Bake Shop in Richmond would never ask you to choose between pie and cake. Instead, they offer up the apple pie cupcake — it’s two treats in one. Photo from twitter.com.
Richmond, the first (and smallest) city on our list, is home to an impressive number of sweets lovers. Our research showed that there are numerous cupcake shops to be found throughout the city, telling us that residents certainly value the sweetest of treats (with plenty of frosting and sprinkles, of course). We also learned that they adore chocolate, ranking 12th in how often they search for it on Google.

9. Cleveland, OH


cleveland-campbellssweets
Cleveland-based and family-run, Campbell’s Sweets Factory is known for gourmet popcorn, which comes in delicious and unusual flavors like caramel apple, cocoa and dill pickle. Photo from facebook.com.
When we looked at Cleveland’s most popular dessert destinations, we learned that the city’s residents have some unique choices when they want to satisfy their sweet tooth, like gourmet popcorn that tastes like cotton candy or strawberries and cream. This city also loves to indulge in chocolate, as it ranked 13th in page likes on the Hershey® Company’s page.

8. Las Vegas, NV

vegas-retrobakery
Retro Bakery in Las Vegas recreates amazing flavors with desserts like milk and cookies cupcakes and sugar cookies with sprinkles. Photo from facebook.com.
Bright Light City has a lot of 24-hour options for satisfying sweets cravings. Whether they’re kicking off their day, or wrapping up a night of entertainment and gambling, when Las Vegas residents and visitors want to indulge in something decadent chocolate is a popular choice. Las Vegas residents have proven their love of Hershey’s by ranking sixth in likes on the company’s Facebook page.

7. Minneapolis, MN minneapolis-franklinstreetbakery


Franklin Street Bakery offers a wide assortment of delicious cupcakes as pleasing to the eye as they are the taste buds. Photo from flickr.com.
Whether it’s an early-morning muffin or a late-night cinnamon roll, it’s clear that citizens of the Land of 10,000 Lakes value their sweets. And because it’s only hot enough for ice cream a few months out of the year, residents of Minneapolis tend to search for warmer and heartier treats. We discovered that bakeries and coffee bars are very popular here, as evidenced by the city’s second-place ranking in searches for bakeries on Google.

6. Cincinnati, OH

cincinnati-graeters
Black Cherry Chocolate Chip is just one of the many recipes perfected since Graeter’s first started selling ice cream in Cincinnati more than 100 years ago. Photo from facebook.com.
Cincinnati residents have strong opinions about ice cream. One of the city’s most hotly debated topics is “Which ice cream shop is best: Graeters or Aglamesis?” The topic was even featured on an episode of the Food Network show “Food Feuds.”  No matter which side of the argument they fall on, we’re guessing that citizens of the Queen City are partial to Reese’s® candy as a topping, since they ranked fourth in liking that page on Facebook.
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